1) In all film posters, what things do you expect to always see?
Images (Stars/Characters, Scene from the film)
Quotations from magazines/newspapers reviews (showing target audience)
Taglines
Release Date (Something Vague e.g. 'Coming Next Winter'
The Title usually the biggest font of the poster
Logos of companies involved in making the film
Websites
Eye Candy (Male or Female/Explosions/Action)
Star Rating
Certificate
Credits/Billing
Mise-en-scene (referencing genre)
2) In terms of the thriller genre. What things do you always expect to see on a poster?
Tagline - directly addressing the audience
Setting
Mise-en-scene associated with the genre, e.g. using of guns
The tagline is sometimes a red colour
Characters often have an indirect mode of address
Side lighting on characters
Canted Framing
Actors that are associated with the genre are used
Muted colour scheme
Clothes
Bold font is used for the title and tagline
Characters chasing/running
High angles
Setting
Mise-en-scene associated with the genre, e.g. using of guns
The tagline is sometimes a red colour
Characters often have an indirect mode of address
Side lighting on characters
Canted Framing
Actors that are associated with the genre are used
Muted colour scheme
Clothes
Bold font is used for the title and tagline
Characters chasing/running
High angles
3) Would The Poster Sell to you?
Yes
No
Don't know
4) Do you think posters are an effective way of marketing a film?
Yes
No
Don't know why (please give reasons)
5) Do you expect a poster to dominated by?
Images
Text
6) Do you expect images on posters to indicate the genre of the film?
Yes
No
Don't know
7) Do you expect to see a dominant image of the star(s) on the poster?
Yes
No
Don't know
8) Would the inclusion of actors names on the poster be more likely to encourage you to see the film?
Yes
No
Don't know
9) Would you expect to see the name of the director on the poster?
Yes
No
Don't know
10) would the colour on the poster influence you to see the film?
Yes
No
Don't care
11) Does seeing awards on a poster make it more likely for you to see the film?
Yes
No
Don't
12) does reviews on a poster influence your decision to see the film?
Yes
No
Don't know
13) Has the inclusion of websites and social media links on a poster every encouraged you to visit the website?
Yes
No
Yes
No
Don't know
4) Do you think posters are an effective way of marketing a film?
Yes
No
Don't know why (please give reasons)
5) Do you expect a poster to dominated by?
Images
Text
6) Do you expect images on posters to indicate the genre of the film?
Yes
No
Don't know
7) Do you expect to see a dominant image of the star(s) on the poster?
Yes
No
Don't know
8) Would the inclusion of actors names on the poster be more likely to encourage you to see the film?
Yes
No
Don't know
9) Would you expect to see the name of the director on the poster?
Yes
No
Don't know
10) would the colour on the poster influence you to see the film?
Yes
No
Don't care
11) Does seeing awards on a poster make it more likely for you to see the film?
Yes
No
Don't
12) does reviews on a poster influence your decision to see the film?
Yes
No
Don't know
13) Has the inclusion of websites and social media links on a poster every encouraged you to visit the website?
Yes
No
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