Tagline Research

To help me create my own tagline for my film which I will put in my teaser trailer and on my poster, I had to research different thrillers and their taglines.

• The Next Three Days: What if you had 72 hours to save everything you live for - This suggests that there is a time limit to save somones life, the suspense keeps the audience on the edge of their seats.

• The Adjustment Bureau: Fight for your fate - suspense and mystery, keeps the audience on the edge of there seats because suggest something will happen to them and they need to fight for their lives  

• Prisoners: A hidden truth. A desperate search - Suspense and mystery, keeps the audience on the edge of their seats. suggests that they are looking for the truth.  

• The Bourne Identity: He was the perfect weapon until he became the target - Suspense and mystery, keeps the audience on the edge of their seats. Suggests that he has changes from good to bad also he has been trained by the government but switched allegiances.   

• Taken 2: First they took his daughter now they're coming for him - Suspense and mystery, keeps the audience on the edge of their seats. Suggests that they achieved the first time and they will do it again. There is a mystery because we do not know he they are.    

• Edge Of Darkness: Some secrets take us to the edge - Suspense and mystery, keeps the audience on the edge of their seats. suggest that they are hiding something. 

• Unstoppable: 1 million tones of steel. 100,000 people at risk. 100 minutes to impact - Suspense and mystery, keeps the audience on the edge of their seats. suggest that something bad will happen because there are high figures. 

• Abduction: The Fight for the truth will be the fight of his life - Suspense and mystery, keeps the audience on the edge of their seats. suggests that he is fight to save his life to find out something important. 

• Stolen: 12 hours. $10 million. 1 kidnaped daughter - Suspense and mystery, keeps the audience on the edge of their seats. suggest that they have a time limit to get the money or something will happen. 

• The Crazies: Welcome to Ogden Marsh, the friendliest place on earth - suggests something different to the other taglines, this tagline its more friendly and draws you to think that they are nice while they will change.  

• Fair Game: Wife, mother, spy - suggest that she three different live and the last thing we would expect that she is a spy

• The Hunter: Some mysteries should never be solved - Suspense and mystery, keeps the audience on the edge of their seats. suggest that is it secretive 

• The Town: Welcome to the bank robbery capital of America - This tagline s quite clear in saying what they are doing.    

• Drive Angry: Rev up for revenge - Suspense and mystery, keeps the audience on the edge of their seats. suggests that something will happen to someone for snitching on him. 

• The Resident: She thought she was living alone - Suspense and mystery, keeps the audience on the edge of their seats. suggests that something will happen and someone is there watching her which happens in thrillers. 

• Safe House: No one is safe - Suspense and mystery, keeps the audience on the edge of their seats. clearly suggests that something will happen to the protagonists 

Having looked at these taglines for thriller film there a number of similarities that all these thriller tagline's have in common:

- Mysterious 

- Two sides 

- Fighting for there lives
- lots of fighting
- Sense of threat
- Sense of suspense
- Danger
- Direct address to audience